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1

A Quasi-Experiment Assessing the Effectiveness of TV Advertising Directed to Children

Marvin E. Goldberg

Journal:

Journal of Marketing Research

Year:

1990

Language:

english

File:

PDF, 1.98 MB

english, 1990

2

Mood, Awareness, and Product Evaluation

Gerald J. Gorn, Marvin E. Goldberg, Kunal Basu

Journal:

Journal of Consumer Psychology

Year:

1993

Language:

english

File:

PDF, 1.13 MB

english, 1993

3

Social Marketing: Are We Fiddling While Rome Burns?

Marvin E. Goldberg

Journal:

Journal of Consumer Psychology

Year:

1995

Language:

english

File:

PDF, 1.51 MB

english, 1995

4

Enrico Fermi (1901–1954): The Complete Physicist

Marvin L. Goldberger

Journal:

Physics in Perspective

Year:

1999

Language:

english

File:

PDF, 194 KB

english, 1999

5

Mood, Awareness, and Product Evaluation

Gerald J. Gorn, Marvin E. Goldberg and Kunal Basu

Journal:

Journal of Consumer Psychology

Year:

1993

Language:

english

File:

PDF, 373 KB

english, 1993

6

What to Convey in Antismoking Advertisements for Adolescents: The Use of Protection Motivation Theory to Identify Effective Message Themes

Cornelia Pechmann, Guangzhi Zhao, Marvin E. Goldberg and Ellen Thomas Reibling

Journal:

Journal of Marketing

Year:

2003

Language:

english

File:

PDF, 3.59 MB

english, 2003

7

Some Unintended Consequences of TV Advertising to Children

Marvin E. Goldberg and Gerald J. Gorn

Journal:

Journal of Consumer Research

Year:

1978

Language:

english

File:

PDF, 268 KB

english, 1978

8

Children's Use of Cognitive Defenses Against Television Advertising: A Cognitive Response Approach

Merrie Brucks, Gary M. Armstrong and Marvin E. Goldberg

Journal:

Journal of Consumer Research

Year:

1988

Language:

english

File:

PDF, 417 KB

english, 1988

9

Understanding Materialism among Youth

Marvin E. Goldberg, Gerald J. Gorn, Laura A. Peracchio and Gary Bamossy

Journal:

Journal of Consumer Psychology

Year:

2003

Language:

english

File:

PDF, 390 KB

english, 2003

10

Causality Conditions and Dispersion Relations. I. Boson Fields

Goldberger, Marvin L.

Journal:

Physical Review (Series I)

Year:

1955

Language:

english

File:

PDF, 1.26 MB

english, 1955

11

Low-Energy Theorems, Dispersion Relations, and Superconvergence Sum Rules for Compton Scattering

Abarbanel, Henry D. I., Goldberger, Marvin L.

Journal:

Physical Review (Series I)

Year:

1968

Language:

english

File:

PDF, 2.88 MB

english, 1968

12

Elementary Particles of Conventional field Theory as Regge poles.

Mann, Murray Gell-, Goldberger, Marvin L.

Journal:

Physical Review Letters

Year:

1963

Language:

english

File:

PDF, 162 KB

english, 1963

13

What to Convey in Antismoking Advertisements for Adolescents:The Use of Protection Motivation Theory to Identify Effective Message Themes

Pechmann, Cornelia, Zhao, Guangzhi, Goldberg, Marvin E., Reibling, Ellen Thomas

Journal:

Journal of Marketing

Year:

2003

Language:

english

File:

PDF, 162 KB

english, 2003

14

The Palaeoindian–Archaic transition in North America: new evidence from Texas

Bousman, C. Britt, Collins, Michael B., Goldberg, Paul, Stafford, Thomas, Guy, Jan, Baker, Barry W., Steele, D. Gentry, Kay, Marvin, Kerr, Anne, Fredlund, Glen, Dering, Phil, Holliday, Vance, Wilson,

Journal:

Year:

2002

Language:

english

File:

PDF, 1.96 MB

english, 2002

15

The Dissonance Model in Post-Decision Product Evaluation

Joel B. Cohen and Marvin E. Goldberg

Journal:

Journal of Marketing Research

Year:

1970

Language:

english

File:

PDF, 1.25 MB

english, 1970

16

Turandot's Sisters: A Study of the Folktale AT 851

Marvin, Lee-Ellen, Goldberg, Christine

Journal:

Journal of American Folklore

Year:

1995

Language:

english

File:

PDF, 432 KB

english, 1995

17

Author's Response: Social Marketing: Are We Fiddling while Rome Burns? A Response to Andreasen and Wells

Marvin E. Goldberg

Journal:

Journal of Consumer Psychology

Year:

1997

Language:

english

File:

PDF, 251 KB

english, 1997

18

The Dissonance Model in Post-Decision Product Evaluation

Cohen, Joel B., Goldberg, Marvin E.

Journal:

Journal of Marketing Research

Year:

1970

File:

PDF, 912 KB

1970

19

The Dissonance Model in Post-Decision Product Evaluation

Cohen, Joel B., Goldberg, Marvin E.

Journal:

Journal of Marketing Research

Year:

1970

Language:

english

File:

PDF, 912 KB

english, 1970

20

Nuclear magnetic resonance studies of the phosphorus(v) pesticides : A rapid determination of the isomer ratio of systox

Harry Babad, Tim N. Taylor, Marvin C. Goldberg

Journal:

Analytica Chimica Acta

Year:

1968

Language:

english

File:

PDF, 767 KB

english, 1968

21

Consumer decision making and aging: A commentary from a public policy/marketing perspective

Marvin E. Goldberg

Journal:

Journal of Consumer Psychology

Year:

2009

Language:

english

File:

PDF, 187 KB

english, 2009

22

Social Marketing: Are We Fiddling While Rome Burns? A Response to Andreasen and Wells

Marvin E. Goldberg

Journal:

Journal of Consumer Psychology

Year:

1997

Language:

english

File:

PDF, 479 KB

english, 1997

23

Understanding Materialism Among Youth

Marvin E. Goldberg, Gerald J. Gorn, Laura A. Peracchio, Gary Bamossy

Journal:

Journal of Consumer Psychology

Year:

2003

Language:

english

File:

PDF, 1.31 MB

english, 2003

24

Cross-country attraction as a motivation for product consumption

Marvin E Goldberg, Hans Baumgartner

Journal:

Journal of Business Research

Year:

2002

Language:

english

File:

PDF, 91 KB

english, 2002

25

Quantitative assessment of pulmonary hypertension in patients with tricuspid regurgitation using continuous wave doppler ultrasound

Marvin Berger, Azriel Haimowitz, Andrew Van Tosh, Russell L. Berdoff, Emanuel Goldberg

Journal:

Journal of the American College of Cardiology

Year:

1985

Language:

english

File:

PDF, 1023 KB

english, 1985

26

The Effects of Advertiser Reputation and Extremity of Advertising Claim on Advertising Effectiveness

Marvin E. Goldberg and Jon Hartwick

Journal:

Journal of Consumer Research

Year:

1990

Language:

english

File:

PDF, 297 KB

english, 1990

27

The Impact of Television Advertising on Children from Low Income Families

Gerald J. Gorn and Marvin E. Goldberg

Journal:

Journal of Consumer Research

Year:

1977

Language:

english

File:

PDF, 158 KB

english, 1977

28

Pharmacokinetics of Aprepitant After Single and Multiple Oral Doses in Healthy Volunteers

Majumdar, Anup K., Howard, Laura, Goldberg, Michael R., Hickey, Lisa, Constanzer, Marvin, Rothenberg, Paul L., Crumley, Tami M., Panebianco, Deborah, Bradstreet, Thomas E., Bergman, Arthur J., Waldman

Journal:

Journal of Clinical Pharmacology

Year:

2006

Language:

english

File:

PDF, 151 KB

english, 2006

29

The saga of the SI jelly donut (continued)

Goldberger, Marvin L.

Journal:

American Journal of Physics

Year:

2000

Language:

english

File:

PDF, 345 KB

english, 2000

30

Behavioral Evidence of the Effects of Televised Food Messages on Children

Gerald J. Gorn and Marvin E. Goldberg

Journal:

Journal of Consumer Research

Year:

1982

Language:

english

File:

PDF, 294 KB

english, 1982

31

Children's Use of Cognitive Defenses Against Television Advertising: A Cognitive Response Approach

Brucks, Merrie, Armstrong, Gary M., Goldberg, Marvin E.

Journal:

Journal of Consumer Research

Year:

1988

Language:

english

File:

PDF, 937 KB

english, 1988

32

Social Marketing: Are We Fiddling while Rome Burns?

Marvin E. Goldberg

Journal:

Journal of Consumer Psychology

Year:

1995

Language:

english

File:

PDF, 572 KB

english, 1995

33

The Role of Educational Television in Changing the Intergroup Attitudes of Children

Gerald J. Gorn, Marvin E. Goldberg and Rabindra N. Kanungo

Journal:

Child Development

Year:

1976

Language:

english

File:

PDF, 308 KB

english, 1976

34

Behavioral Evidence of the Effects of Televised Food Messages on Children

Gorn, Gerald J., Goldberg, Marvin E.

Journal:

Journal of Consumer Research

Year:

1982

Language:

english

File:

PDF, 491 KB

english, 1982

35

Collision Theory

Goldberger, Marvin L., Watson, Kenneth M., Weiss, George

Journal:

Year:

1964

Language:

english

File:

PDF, 481 KB

english, 1964

36

Diastolic segmental coronary artery obliteration in constrictive pericarditis

Emanuel Goldberg, Julius Stein, Marvin Berger, Russell L. Berdoff

Journal:

Catheterization and Cardiovascular Interventions

Year:

1981

Language:

english

File:

PDF, 1.53 MB

english, 1981

37

Pedicled nasoseptal flap is not the standard of care for skull base defects

Alla Y. Solyar, Marvin P. Fried, Andrew N. Goldberg, David W. Kennedy, Donald C. Lanza

Journal:

The Laryngoscope

Year:

2011

Language:

english

File:

PDF, 75 KB

english, 2011

38

The determination of lactic dehydrogenase with a tetrazolium salt

Marvin M. Nachlas, Stanley I. Margulies, Jerome D. Goldberg, Arnold M. Seligman

Journal:

Analytical Biochemistry

Year:

1960

Language:

english

File:

PDF, 620 KB

english, 1960

39

Application of dispersion relations to nucleon-nucleon scattering: The two-pion contribution

Marvin L Goldberger, Reinhard Oehme

Journal:

Annals of Physics

Year:

1960

Language:

english

File:

PDF, 867 KB

english, 1960

40

Elastic neutron-deuteron scattering

Richard Blankenbecler, Marvin L. Goldberger, Francis R. Halpern

Journal:

Nuclear Physics

Year:

1959

Language:

english

File:

PDF, 873 KB

english, 1959

41

Cardiopulmonary resuscitation in a hospitalized population: Prospective study of factors associated with outcome

Kasja Suljaga-Pechtel, Emanuel Goldberg, Paula Strickon, Marvin Berger, Mary Louise skovron

Journal:

Year:

1984

Language:

english

File:

PDF, 1.21 MB

english, 1984

42

Nuclear magnetic resonance studies of phosphorus(v) pesticides : Part I. Chemical shifts of protons as a means of identification of pesticides

Harry Babad, Washington Herbert, Marvin C. Goldberg

Journal:

Analytica Chimica Acta

Year:

1968

Language:

english

File:

PDF, 729 KB

english, 1968

43

Extraction and concentration of phenolic compounds from water and sediment

Marvin C. Goldberg, Eugene R. Weiner

Journal:

Analytica Chimica Acta

Year:

1980

Language:

english

File:

PDF, 551 KB

english, 1980

44

CT appearance of antibiotic-induced colitis

Janis G. Letourneau, Deborah L. Day, John W. Steely, Marvin E. Goldberg

Journal:

Abdominal Imaging

Year:

1987

Language:

english

File:

PDF, 1.34 MB

english, 1987

45

Progressive CT appearance of hepatic metastases from colorectal carcinoma

Janis G. Letourneau, William M. Thompson, Marvin E. Goldberg, Dale C. Snover, Theodor B. Grage, Mathis P. Frick

Journal:

Abdominal Imaging

Year:

1988

Language:

english

File:

PDF, 2.23 MB

english, 1988

46

Book Reviews

Bryce DeWitt,Erwin N. Hiebert,Marvin L. Goldberger…

Journal:

Physics in Perspective

Year:

1999

Language:

english

File:

PDF, 51 KB

english, 1999

47

Correlation Of Balkan Endemic Nephropathy With Fluorescent Organic Compounds In Shallow Groundwater

Marvin C. Goldberg, Gerald L. Feder, Zoran Radovanovic

Journal:

Hydrogeology Journal

Year:

1994

File:

PDF, 999 KB

1994

48

Aquatic photolysis: photolytic redox reactions between goethite and adsorbed organic acids in aqueous solutions

Marvin C. Goldberg, Kirkwood M. Cunningham, Eugene R. Weiner

Journal:

Journal of Photochemistry and Photobiology A: Chemistry

Year:

1993

Language:

english

File:

PDF, 1.34 MB

english, 1993

49

Do larger pictorial health warnings diminish the need for plain packaging of cigarettes?

Melanie Wakefield, Daniella Germain, Sarah Durkin, David Hammond, Marvin Goldberg, Ron Borland

Journal:

Year:

2012

Language:

english

File:

PDF, 309 KB

english, 2012

50

Developing Discriminating Consumers

Donald F. Roberts, Peter Christenson, Wendy A. Gibson, Linda Mooser, Marvin E. Goldberg

Journal:

Journal of Communication

Year:

1980

Language:

english

File:

PDF, 745 KB

english, 1980

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